According to industry sources on DigiTimes, Kingston’s entry level low cost SSDs have reached almost 30,000 shipments so far this month and the sources expect the low-capacity SSD market to increase with dual-drive PCs, which are PCs with an SSD for the OS and applications and HDD for the user data.
Despite Intel having a 40GB entry level model, Kingston claims its 30GB model is more friendly and that its sales have been better than expected. Kingston launched its 30GB model for around US$100, while Intel’s 40GB SSD is priced at US$125. Kingston targets its 30GB model primarily at dual-boot desktops, while Intel targets their 40GB model at both dual-boot PCs and Netbooks (mini-laptops).
Kingston has responded by claiming its 30GB SSD is more price-friendly than Intel’s 40GB drive, as it looks to differentiate its own market niche. Kingston said sales of the device have been better than expected, without disclosing figures.
Kingston earlier this year launched the SSDNow V Series 30GB Boot Drive, priced at around US$100. The company pointed out that the drive is designed to be used in conjunction with an existing hard-disk drive (HDD). “A PC OS and key applications reside on the SSD while all data such as documents, music, files and photos remain on the HDD,” the company said in a January 6 press release.
It’s nice to see a steady growing market for SSD, especially with the help of dual-drive PCs and Netbooks where 30GB to 40GB is plenty sufficent for most of the target user’s needs. Hopefully the growing market will help boost production and in turn lead to price cuts, especially on larger capacity models of 60GB to 120GB, where Windows 7 64-bit needs the additional space.